Deloitte announces new Marketing Director

Over the past 7 years, he has coordinated various departments or division within top banks in Romania, and was directly responsible of delivering important internal or external projects. Prior to that, from 1996 to 2004, he had project management and marketing responsibilities within major telecom service providers. His experience is endorsed by a two years MBA program (2005-2007) within Romanian-Canadian Business School and an academic Bachelor degree in Marketing from the Academy of Economic Studies.

'Over the years, marketing tools have become essential to our business, amid intensified competition, a maturing market and a complete reshuffle of the business environment,' said George Mucibabici, Chairman Deloitte Romania. 'We managed to grow and develop over the past years our marketing function as support to our professional services offered to our existing and potential clients. After a period of continuous efforts of our previous Clients & Markets Director and the team to develop Marketing as a quality service provider for all of our business lines, Cristian will face new challenges. He should further ensure the quality of the services and take them to the next level by using modern marketing tools, which will secure better communication channels and enhanced support to our business development activities.'

Deloitte Romania's marketing department is one one of the very competitive departments within Deloitte Central Europe, as it successfully combines market research, knowledge management, business development and PR capabilities.

'Marketing for professional services is very specific and somehow different from my previous professional experience,' said Cristian Hălmăjan. 'It requires a lot of support from the functions, and a specialized internal team, which has to work closely to our colleagues in the business lines. With the support of the Firm's leadership and relying on the dedicated Clients & Markets team , I am confident that we will take the Firm to a higher level of visibility and reputation in the local market.'

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NB. Cristian Hălmăjan took over from Patricia Ilişiu who relocated to France.

Deloitte refers to one or more of Deloitte Touche Tohmatsu Limited, a UK private company limited by guarantee, and its network of member firms, each of which is a legally separate and independent entity. Please see www.deloitte.com/ro/about for a detailed description of the legal structure of Deloitte Touche Tohmatsu Limited and its member firms.

Deloitte provides audit, tax, consulting, and financial advisory services to public and private clients spanning multiple industries. With a globally connected network of member firms in more than 150 countries, Deloitte brings world-class capabilities and deep local expertise to help clients succeed wherever they operate. Deloitte's approximately 170 000 professionals are committed to becoming the standard of excellence.

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