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FMCG distributors, 2-billion euro business

The biggest 10 distributors on the Romanian Fast Moving Consumer Goods market (FMCG) posted cumulated businesses of about 2 billion euros last year.

Their cumulated sales might equal the turnover posted in 2007 by Metro German Group in Romania, ranking first in the FMCG trade with 23 cash&carry stores and 14 Real hypermarkets. The businesses conducted by the top three distribution companies - Interbrands, Top Brands Distribution and Astral Impex are based on partnership closed with Procter & Gamble, (Gillette included), British American Tobacco, Orkla Foods, Nestle, Nestle Purina PetCare, Rockstar, Pambac, Kotany, Codbury, Gallina Blanca and Vodafone. Top Brands Distribution (TBD) , distributor of Philip Morris and Kraft Foods, Interbrands' biggest competitor, plans to expand its activity towards production as well and to launch, early in 2009, its own food brand. Sursa: http://www.rompress.ro

Tags: euro