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Partnership for Romania's tourism brand

The Minister of SMEs, trade and Liberal Professions, the International Advertising Association - IAA Romania, the Romanian Association of Professionals in Public Relations and the Union of Advertising Agencies in Romania have signed a protocol pledging to offer the ministry consultancy for the drawing up of specifications for the international tender Romania's tourism brand, the associations informed in a release.

The tender will be held in autumn. The Government allocated 75 million euros for Romania's promotion. 'The association of the three professional organizations of the marketing industry and communication in Romania to carry out a common project is an act of maturity for the Romanian market,' said the IAA Romania President Felix Tataru. IAA Romania represents 160 companies in the marketing and communication industry. The Union of Advertising Agencies assembles 50 members, advertising agencies and media. Sursa: http://www.rompress.ro

Tags: romania romanias

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