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Aline Distribution: IT distribution to vanish in five years

An increasingly visible trend among the information technology equipment producers to work directly with retailers will rule out the need for distribution and reorganize the business of companies in the field within five years, according to officials of Aline Distribution, one of the top 10 players on the local information technology distribution market, Business Standard economic magazine reports on Thursday.

'Under the pretext of special offers, which usually target best-selling products in terms of value, producers sell directly to hypermarkets at a better price than distributos can offer. Retail chains need the lowest prices, which rules out the need for distributors,' Aline Distribution CEO Cristian Petre told Business Standard.

In such circumstances, information technology distributors will transform into logistics service providers and financers. 'Distributors already have the infrastructure, storage space, vehicles, and staff which a vendor does not have, as well as financial resources to support imports and loans for customers,' Petre added.

Another consequence will be a wave of mergers and acquisitions between top players in the field, and a rise in interest of foreign investors for the Romanian market, Petre indicated.

 

Sursa: http://www.rompress.ro

Tags: distribution aline

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